Cycling

It is no surprise to anyone that has read this blog before that anything that makes a traditional bike less efficient makes an e-bike less efficient. The opposite is true as well. All things that make traditional bikes more efficient make e-bikes

It was bound to happen. Home made batteries, applications for which batteries were not designed and folks using damaged batteries. All these have virtually nothing to do with e-bikes, but scooters and e-mopeds. Oh, speeding and modifying our bikes illegally has not

If you have followed this blog at all (what's wrong with you!?!), you know that I am all for restricting e-bikes. I restrict the one's I sell. You know I am against speeding on our MUP's, Trails and in our lanes.  That

Those are lyrics from an old song by Sly Stone. Same sentiment applies to cyclists. Folks, we're in this all together.  Bike Snobberey needs to end. There was a time when roadies, like I was, felt threatened by mtb'ers and BMX'ers. We were

Looks like it is going to be an absolutely awesome Bike To Work week here in The Quad Cities! We have a lot of added incentives, besides the famous Dean Mathias handing out bananas, water and other snacks at the foot of

I need to confess something. I am more guilty than anyone else in the bike industry for perpetuating the myth that you can get by with a cheap bike. It made others feel good about bad decisions and me feel like a

We've discussed this sort of thing before, but it is worth repeating. The bike industry just can't seem to quit swinging like a pendulum between bikes so light they are flat out fragile and behemoths so inefficient they serve no practical purpose. Currently,

Yesterday, I had a fella bring In a "budget" priced bike from one of the world's best selling e-bike mfg's.This is never a happy occasion for me. Not once have I seen one that didn't have a safety issue. That, even if

This is the exploded view of The ToSeven motor. It is a derivative of the venerable TSDZ2 that is still the best option for most.  Like The TSDZ2 and The Rolls Royce of Mid-Drives, The Photon, The ToSeven is just 7.5#'s and

Probably the best thing about dealing with Ruby's on your e-bike is that we can build exactly what you want or need. No compromises. Most of our customers already have a bike they love. Since they are almost always better bikes than any